Hold It - Take your style from mild to WILD!
Hold It - For styles that stay put!Hold It - For styles that stay put!

Hold It! maximum hold styling products allow you to hold, mold, sculpt, shape and style your hair into a masterpiece.

Hold It! Super Hold Freeze Spray image

Hold It!
Super Hold Freeze Spray

Provides the firmest all-day hold to control your wildest styles.

Hold It! Super Hold Gel image

Hold It!
Super Hold Gel

Provides firm support to even the most hard-to-hold styles.

Hold It! Wicked Putty Styling Glue image

Hold It!
Wicked Putty Styling Glue

Allows you to mold, sculpt, shape or style your hair.

Hold It! Shape Builder Shaping Spray image

Hold It!
Shape Builder Shaping Spray

Shape Builder Shaping Spray provides long lasting shape & hold.

Hold It! Wave Maker Beach Spray image

Hold It!
Wave Maker Beach Spray

Wave Maker Beach Spray gives ‘beach hair’ a whole new meaning as it delivers tousled texture and hair-raising volume.

Hold It! Super Hold Spritz image

Hold It!
Super Hold Spritz

A non-aerosol shaping & finishing spray designed to provide long lasting control.